Top backdrop for your summer campaign!

A backdrop in which last summer season - with a 2.4% increase compared to summer 2023! - around 26.4 million nature-loving, active and consumer guests from Austria and abroad (mainly from Germany, the Czech Republic, Italy and the USA) spent their leisure time or their mountain vacation. (Statistics Austria, press release, December 4, 2024)

A backdrop of attractive nature and adventure in Austria's summer mountain regions, where sitour's digital out-of-home advertising network ensures effective targeting, wide reach and a strong presence for your brand and message.

A setting in which every (digital) out-of-home advertisement at carefully selected, highly frequented locations achieves extraordinarily high brand awareness, a lasting impact with above-average recall values and the positive image transfer of a relaxed, enjoyable leisure environment to brands - regardless of whether it is a single analogue space, an advertising spot or a customized media package, a national, regional or local campaign.

As a partner of the cable car companies in the Alpine region, sitour offers a complete campaign service with comprehensive know-how and many years of experience: from the careful selection of regions, advertising media and their locations, to production, installation and performance measurement.

(Large) billboards, DOOH advertising media, special forms of advertising or media mix - sitour provides an individual, flexible solution that makes optimum use of advertising budgets and positions campaigns effectively and precisely for specific target groups.

More news

Milestone for OOH

With a market share of 10% of the total media volume, out-of-home advertising in Germany reached a new peak in June 2025. Visibility, reach and presence show how effective OOH is today - especially where brands are experienced in motion.

Visit us at the Interalpin 2025!

Thank you for visiting us at Interalpin! We’re thrilled about the great interest in our innovations and truly appreciated the inspiring conversations.

Swivel access systems

Our innovative access systems optimize access to your facility: they make snow preparation easier, enable smooth processes and ensure a pleasant guest experience.

VDS - News

The VDS Ropeway Conference 2024 in Garmisch-Partenkirchen was a success. Benjamin Grütze, Managing Director of sitour - werbe gmbh, was unanimously elected as the new spokesperson for the VDS support group.

Upwards together - gondola branding

Whether mega posters, lift pillar advertising or panorama boards - we offer the best advertising spaces in the Alps. And for that special something? With canopy or gondola branding, you can ensure maximum visibility.

PVC-free advertising in the mountains

Our advertising media and information systems combine environmental friendliness with the highest quality. With PVC-free materials, short transportation routes and ISO-certified production - for the protection of alpine nature.

Storytelling in the mountains

Just imagine: Your brand rides along. Meter by meter. Support for support. In the middle of a breathtaking mountain backdrop - far away from the hustle and bustle and sensory overload.

Inspire digitally - a complete solution

We are your experts for information, safety and orientation in the mountains - analog and digital, indoor and outdoor. Our solutions combine decades of experience, technical know-how and a genuine passion for the mountains.

Our cable car team was on site at the VDS cable car conference in Bodenmais - three days full of exciting presentations, interesting discussions and valuable insights into the world of cable cars.

Innovative

sitour stands for decades of expertise combined with the pursuit of long-term (further) development of market-orientated media and technological innovations for mountain regions. more

Flexible

sitour offers individualised and tailor-made communication concepts for the perfect target group approach in the mountains. more

International

sitour is the largest network of companies specialising in (digital) out-of-home advertising and information technologies in ski resorts and mountain sports regions in the Alps. more